L&K Saatchi & Saatchi
In-Book winner - Illustration Category Kyoorius Awards 2014
'Ugly to Beautiful' a brief by L&K Saatchi & Saatchi. To create a design solution using illustrations to transform a spot in the city into something beautiful.
Illustrated a city wall full of spit stains to depict how people paint the city red, and habitually dirty it, without even realising. 'Oh Spit! - They painted the town red, Spitting is Prohibited remains unread'
was conceptualised and in the process of beautifying an ugly spot, a significant public awareness issue was highlighted.